芸術（アート）と科学（サイエンス）が
恋をするように。
今のクリエイティブディレクションにできる
最高のことをしたいと、いつも考えています。
データに、志を。知性に、野生を。
大きな仕事にこそ、大胆さを。
ものづくりに、ものがたりを。
経営陣に、わくわくを。
生みたいのは、触れたことのないサーヴィス。
感じたことのない衝動。見たことのない映像。
心が震えるナラティブ。
創造性とは、最高のチームで、
人間の変わらない本質と
変わりつづける感動を射ぬくこと。
そう、
文明の地平の先には、
いつも未踏の地が、かならずあるから。
E/J
市耒 健太郎
Director, UNIVERSITY of CREATIVITY
Young Global Leader, WORLD ECONOMIC FORUM
Kentaro is a Creative Director based in Japan, Asia, and US.
Passionate with radical fusion of Japanese aesthetics and contemporary cosmopolitanism, Kentaro gives shape to next-generation forms of branding, innovation, and cultural design.
Kentaro is known as a champion of disruptive innovation and corporate growth design for Asian leading companies such as Sony, NHK, Softbank, Bridgestone, Ueshima Coffee, Kao, Sushiro, and Japanese governments, widely creative-directing among digital transformation, experience design, urban development, ecological design, gastronomy design, and contents creation.
Kentaro served as a Senior Creative Director at HAKUHODO Inc. which is one of 10 biggest advertising agencies of the world until he became independent in 2021.
Kentaro was selected as Young Global Leader by World Economic Forum at Davos in 2014. Served as a juror at Cannes Lions International Festival of Creativity, Clio Awards, SPIKES ASIA, and Asia Pacific Advertising Festival.
Master of Fine Arts from Tokyo National University of Fine Arts and Music. BA from Hitotsubashi University. Executive Education of Global Policy & Leadership from Harvard Kennedy School with World Economic Forum.
While leading numerous innovative design projects globally, he founded UNIVERSITY of CREATIVITY in 2020 where he has been connecting bold dreamers and builders to change this world as a president.
Kentaro recently directed a campaign and opening film for NHK National Taiga Drama “Hikaru Kimi E”.
Creative works
Films
大河ドラマ『光る君へ』NHK
「New Story, New Sony」
「発酵醸造巡神話」
feat .DJ JOZO MC HAKKO
全日本食学会〜食文化振興
「COFFEE LOVER’s PLANET」
「生きている」
「Dear Father」文部科学省
UNIVERSITY of CREATIVITY
「革命的結合」 SoftBank
「Soul Sports」 BRIDGESTONE
Platforms
WHERE ART and SCIENCE FALL IN LOVE | 恋する芸術と科学
F3 | Fermentation Future Forum
UNIVERSITY of CREATIVITY